Flipkart sales double this year on Big Billion Days

Flipkart, one of India’s top two online market places, said it saw twice as much business as part of its Big Billion Day Sale this year compared to the last.

The company said it added over 3000 sellers to Flipkart Millionaire Club in a span of just five days of TBBD sale. The title is awarded to those who generate sales of a million rupees (Rs 10 lakh) or more.

50 sellers from Mumbai witnessed sales of over INR 10 lakhs during TBBD sale on the platform and around 310 sellers from the city achieved sales of over INR 1 lakh, thus joining the ‘Lakhpati Club,’ it said.

It also claimed that Flipkart accounted for more than 70% of the revenue of sellers who were present on multiple online market places, during the big sale period.

Nishant Gupta, Director, Flipkart Marketplace said, “We are delighted that we were able to fulfill our promise of 2x growth to our sellers.”

He said programs like Smart Fulfilment, CareTouch and Express helped to grow sales.

As a run up to TBBD sale, Flipkart conducted series of events across eight cities to educate sellers on selection, inventory, product quality, packaging etc. Flipkart also tied up with leading lending institutions to help sellers get collateral free loans.

To celebrate the success of TBBD sale, Flipkart will give rewards to its sellers, including items such as cars, mobile phones, televisions, holiday packages and so on.

The Big Billion sale was conducted last month. This month, it is conducting ‘Festive Dhamaka Days’ from October 5 to October 8.

During the sale, it will discounts on products on most product categories. It will also offer a 10 per cent cashback on Axis cards.